Placement Catalog

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Who is this guide for?

This guide is for anyone who runs a Placement Catalog with a Retailer or Admin account.

• You want to bundle multiple placements into a package to offer to advertisers
• You want to create a space where advertisers can browse and select placements
• You want to share placement performance data with advertisers

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Before you begin

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What is a Placement Catalog?

A Placement Catalog is a feature that bundles multiple placements together and shows them to advertisers. For example:

• “Premium banner package” - a catalog bundling the main top, sidebar, and bottom banners
• “Mobile-only placements” - a catalog of only mobile app/web placements
• “Seasonal promotion” - a catalog of placements offered during a specific event period

Advertisers can browse the catalog and submit an allocation request for the placements they want.

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Step 1: Create a catalog

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Enter basic information

1. In the Placement Catalog menu, click Create new catalog.
2. Enter the following information:

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Step 2: Add placements

Select the placements to include in the catalog.

1. Click the Add placement button.
2. Check the placements to add from the list.
3. Click Done.

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Good to know

• A single placement can be included in multiple catalogs.
• Deleting a catalog does not affect its placements.
• A catalog only groups placements for display; it has no effect on the placements themselves.

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Step 3: Configure sharing

Configure how the catalog is shared with advertisers.

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Choose visibility (Visibility)

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Password protection (Password Protection)

If you set a password on a public catalog, viewers need the password even if they have the link.

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Step 4: Include performance data

Choose whether to show placement performance data to advertisers.

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Whether to include performance data

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Metrics you can include

When you include performance data, you can choose only the metrics you want from the following:

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Step 5: Share the catalog

Once you’ve finished configuring, share the catalog with advertisers.

1. On the catalog detail page, click Copy share link.
2. Send the copied link to advertisers by email, messenger, etc.
3. If you set a password, send the password as well.

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What advertisers can do

Advertisers who receive the catalog link can:

1. View the list of placements in the catalog.
2. Review each placement’s information (size, type, performance, etc.).
3. Submit an allocation request for the placements they want.

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Manage catalogs

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Add/remove placements

You can add or remove placements from an existing catalog at any time.

1. Go to the catalog detail page.
2. Click Manage placements.
3. Add or remove placements.

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Change sharing settings

You can also change sharing settings at any time.

• Public → Private: The existing link no longer works.
• Add a password: Viewers must enter the new password to access the catalog.
• Change the password: The old password is no longer valid.

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Delete a catalog

You can delete a catalog when you no longer need it.

• Deleting a catalog keeps the placements it contained.
• Previously shared links no longer work.

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Troubleshooting