A2 advertising platform precisely measures advertising performance based on first-party data and automatically optimizes targeting and bidding strategies.
For detailed information about audience registration and segment configuration, please refer to:
Go to Audience Targeting Guide
For detailed information about catalog item integration, please refer to:
Go to Catalog Item Integration Guide(TBW)
Type | Description |
---|---|
ITEM_VIEW | Product Detail View |
ADD_CART | Add to Cart |
PURCHASE | Purchase Complete |
PAGE_VIEW | Specific Page Visit |
SEARCH | Retail Search Activity |
FAVORITE_ADD
, REVIEW_SUBMIT
, LIKE_CLICK
, etc.
For detailed information about user activity log integration, please refer to:
Go to User Activity Log Integration Guide(TBW)