Update Bid Strategy
Partially updates the global bid strategy configuration used during ad serving.
The update applies only language, currency, floor_cpm, ceiling_cpm, yield_roas_balance, and ext.
Missing or incorrectly typed scalar values retain their current values.
min_imp_for_cpc and min_clk_for_cpc are not updated by this endpoint.
Body
Maximum cost-per-mille (CPM) allowed for bidding. If set to 0, no maximum is enforced.
100
Currency used for bidding (e.g., "USD", "KRW").
"krw"
Optional A2 specific extensions.
Minimum cost-per-mille (CPM) allowed for bidding. If set to 0, no minimum is enforced.
0
Language code relevant to the ad context (e.g., "en", "ko").
"ko"
Minimum clicks required for CPC bidding to be considered.
0
Minimum impressions required for CPC bidding to be considered.
5
Trade-off ratio between yield (fill rate) and ROAS (return e.g. impressions on ad spend). Values closer to 1 prioritize yield; closer to 0 prioritize ROAS.
0
Response
Success
